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January 25, 2011

How Marketers Can Experiment with Social Games

A new eMarketer report analyzes the social gaming market in the US, which now reaches about a quarter of internet users. Marketers have rich opportunities to play with this sizeable audience and growing revenue pie. Full Article

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Make Your Site Social

In this 45 minute webinar, Gigya demonstrates how to bring the power of Facebook and Twitter to your corporate or brand site to drive social registrations, word of mouth marketing at scale, and community engagement.
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Website and Email Critical B2B Investments

A majority of business-to-business marketers expect a bigger budget to play with in 2011, and they are looking to spend it on tried-and-true online media—plus social.
Full Article

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Add social to everything you do.

Let the crowd amplify your message across social networks. Empower brand advocates to amp up their dialogue and connect the dots by placing share functionality across all existing marketing programs and improve your ROI.
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February 9, 2011, New York City
eMarketer principal analyst Noah Elkin will participate in a panel on "Mobile-Social: How Brands are Reaching Consumers On-the-Go."
March 1, 2011, New Orleans
eMarketer principal analyst Jeffrey Grau will participate in the general session, "State of the Industry: Future Global Trends in Direct Response Marketing."

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