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March 22, 2011

A Look at the True Twitter Audience

A new eMarketer report analyzes how many people are really using the service, who they are and what they're doing.
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Making Analytics Actionable – New Whitepaper

Learn how marketing organizations are deploying analytics to transform insight into action. This whitepaper from MIT'S Sloan Management Review & IBM offers a deep dive on:
Brand Case Studies – Global Marketing Surveys – Strategies for Winning Analytics – and more.
Download your whitepaper now Advertisement

Internet Users Rally Around Causes

Research shows that internet users are more involved with civic, social, and religious groups than non-users. Marketers can harness the participatory nature of the web to generate real engagement. Full Article

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You need to develop a social media program, but aren't sure how to get started.

You can:

  1. Get insights to determine the best strategy.
  2. Move forward on a hunch and execute poorly.
  3. Give up.
If you picked A, eMarketer Total Access is right for you.





March 24, 2011, New York, NY
eMarketer CEO Geoff Ramsey will present the latest data around mobile and tablet trends.
March 24, 2011, Online
Principal analyst Jeffrey Grau will discuss eMarketer's new US retail ecommerce forecast, which predicts online retail developments over the next five years.

eMarketer Webinar

Thursday, Mar. 24, 1 pm ET

Join eMarketer Principal Analyst Jeffrey Grau for a free webinar:

The Future of US Retail Ecommerce

Space is limited. Register Now

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