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March 1, 2011

Facebook to Surpass Yahoo! in Display Ad Revenues This Year

eMarketer estimates that, for the first time, Facebook will get the largest share of US display ad dollars, putting Yahoo! in second place. In the search market, Google continues to solidify its position at the top. Full Article

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Google and Yahoo! Still Take More Overall Online Ad Dollars

eMarketer estimates net US ad revenues at the top five sites in the country will be up more than 20% this year, as ad revenue growth at Facebook tops that of Google and Microsoft properties. Full Article

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  1. Support your idea with data and analysis.
  2. Pitch from the seat of your pants.
  3. Hope no one notices you don't have a real case.
If you picked A, eMarketer Total Access is right for you.





March 8, 2011, Austin, Texas
eMarketer CEO Geoff Ramsey will moderate a breakout session on "Cross Platform Measurement."
March 24, 2011, New York, NY
eMarketer CEO Geoff Ramsey will present the latest data around mobile and tablet trends.

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