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March 21, 2011

Mobile Travel Planners Offer Marketers Growing Target A new eMarketer report analyzes how many mobile users are researching and booking travel plans on their mobile devices, and what the travel industry can do to reach them on the go. Full Article Read More Share this:. . . . Top Marketers Get Close to their Customers Using Analytics to Get it Done Learn how leading marketers such as Best Buy get close to their customers using data from every impression, every transaction, every status update, & every Tweet, to optimize and maximize every marketing dollar. Download this whitepaper from IBM. PR Pros Use Social Media More Effectively Both PR and advertising agencies see increased revenues from social media campaigns in their future. For now, both types of agencies give public relations the upper hand when it comes to making social media effective. Full Article Read More Share this:. . . . You are about to deliver a presentation on your latest flash of digital marketing genius. You can: Support your idea with data and analysis. Pitch from the seat of your pants. Hope no one notices you don't have a real case. If you picked A, eMarketer Total Access is right for you. RECENT ARTICLES Days of Double-Digit Growth in Social Network Users Are Over How Karmaloop Uses Multimedia for Cutting-Edge Cool Healthy Growth for Ecommerce as Retail Continues Shift to Web Cord Cutting May Be Overhyped All Recent Articles » RECENT ARTICLES Days of Double-Digit Growth in Social Network Users Are Over How Karmaloop Uses Multimedia for Cutting-Edge Cool Healthy Growth for Ecommerce as Retail Continues Shift to Web Cord Cutting May Be Overhyped All Recent Articles » LATEST ANALYST REPORTS US Social Network Usage: 2011 Demographic and Behavioral Trends Mobile Travel Takes Off: Emerging Trends and Best Practices for Marketers Digital Dining: Chain Restaurants Add Social Media, Mobile to the Menu Automotive Advertising Picks Up Speed Online Teen Girls: Always on a Social Shopping Mission All Reports » eMARKETER EVENTS AppNation Advertising and Media Summit March 24, 2011, New York, NY eMarketer CEO Geoff Ramsey will present the latest data around mobile and tablet trends. TravelCom Conference March 31, 2011, Las Vegas, NV eMarketer principal analyst Noah Elkin will be presenting the latest mobile marketing trends. All eMarketer Events » eMarketer Webinar Thursday, Mar. 24, 1 pm ET Join eMarketer Principal Analyst Jeffrey Grau for a free webinar: The Future of US Retail Ecommerce Space is limited. Register Now

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