| | On average, 65% of shoppers abandon their carts before completing the transaction, costing online retailers $18 billion per year. See how much revenue you could recover with an automated shopping cart abandonment remarketing solution with Listrak's Revenue Recovery Calculator. | New Data on Attitudes Toward Targeting Nearly all internet users think online ads are a reasonable price to pay for free content, and a majority are even OK with some level of tracking to provide targeted ads. But they are also concerned enough to take steps against tracking they don't agree with. Full Article | | | | | eMARKETER EVENTS | | | February 9, 2011, New York City eMarketer principal analyst Noah Elkin will participate in a panel on "Mobile-Social: How Brands are Reaching Consumers On-the-Go." March 1, 2011, New Orleans eMarketer principal analyst Jeffrey Grau will participate in the general session, "State of the Industry: Future Global Trends in Direct Response Marketing." | | | | | |
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