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February 24, 2011

Facebook Reaches Majority of US Web Users A new eMarketer forecast estimates more than 52.2% of internet users in the US were active Facebook users by the end of 2010. Twitter penetration remains much lower, at less than 10% of online adults. Full Article Read More Share this:. . . . Increase Website Conversion Rates Conversion Conference West 2011 San Francisco, March 14-15 Join international experts, leading authors for two days focused exclusively on increasing website conversion rates, with live landing page critiques, 20 educational sessions, 4 keynotes, and roundtable lunches with the speakers. Download Conference Guide How Marketers Can Benefit from Video Ad Engagement A new eMarketer report examines the concept of engagement as it relates to video advertising, and discusses seven trends for creating and measuring it. Full Article Read More Share this:. . . . eMarketer Total Access is where you will find: Actionable data to validate your brilliant ideas. Best practices and analysis to help you turn a good idea into a great campaign. The clarity necessary to separate digital marketing realities from hype. All of the above in one product. Take a Peek RECENT BLOG POSTS Stat of the Day: Canada Retail Ecommerce to Reach $30.9 Billion in 2015 Stat of the Day: 68.2% of US Internet Audience Are Online Video Viewers eMarketer Webinar: Smart Devices: Phones, Tablets & More—Opportunities for Marketers Key Digital Trends for 2011 Stat of the Day: Online Ad Spending Grows 15.9% in Q4 2010 Over Prior Year All Recent Blog Posts » RECENT ARTICLES Crowdsourcing Adds Value to Corporate Responsibility Efforts US Retailers Help Boost Canadian Ecommerce Mobile Payments Take Hold Around the World B2B Sites See Big Rise in LinkedIn Logins All Recent Articles » LATEST ANALYST REPORTS Canada Retail Ecommerce Forecast: Measured Growth Ahead Demographic Profile—Seniors The Video Viewing Audience: Trends for Marketers Demographic Profile—Children Smart and Getting Smarter: Key Mobile Device Trends for Marketers All Reports » eMARKETER EVENTS The Great Ideas Summit 2011 presented by ERA March 1, 2011, New Orleans eMarketer principal analyst Jeffrey Grau will participate in the general session, "State of the Industry: Future Global Trends in Direct Response Marketing." 4A's Transformation 2011: Making It Happen March 8, 2011, Austin, Texas eMarketer CEO Geoff Ramsey will moderate a breakout session on "Cross Platform Measurement." All eMarketer Events » eMarketer Webinar Thursday, Feb. 24, 1 pm ET Join eMarketer Principal Analyst Noah Elkin for a free webinar: Smart Devices: Phones, Tablets & More—Opportunities for Marketers Space is limited. Register Now

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