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January 3, 2011
Online Ad Spending Set to Break Records
After the setbacks of the recession, online ad spending's upward trajectory in the US will carry it to new peaks each year through 2014, eMarketer predicts. Full Article

A Must Read: 2011's Hottest Email Tips
Stay up-to-date on the latest in email marketing and discover tips and tactics you can use to drive success in 2011. From growing trends in opt-in methods to a continued focus on retention and re-engagement, this white paper is sure to keep you current on everything email marketing.
Download the white paper today!

Paying for Online Content as Popular as Ecommerce
While many industry watchers have questioned web users' willingness to pony up for content like music, video and games, research has found that about two-thirds of online Americans have done so—almost the same number who have bought tangible goods over the internet. Full Article

You are about to deliver a presentation on your latest flash of digital marketing genius.

You can:
  1. Support your brilliant idea with hard data and analysis.
  2. Pitch from the seat of your pants.
  3. Hope no one notices you don't have a real business case.
  4. Not attend your own presentation.
If you picked A, eMarketer Total Access is right for you. Learn why.

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German Media Conference
January 17, 2011
eMarketer CEO Geoff Ramsey will be presenting a session on "What Germany Can Learn from Global Trends in Brand Measurement and Online Marketing"

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