Rabu, 06 April 2011

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April 6, 2011

Is Mobile Video Viewing Taking Off?

The number of mobile video viewers increased substantially in 2010, and most viewers report they are watching more and more content. Full Article

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Protect Your Email Marketing Data From Security Breaches

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Advertisers Demand More Audience Targeting Capabilities

While publishers expect brands to target ads based simply on in-house audience data, advertisers now expect more. Third-party platforms can provide richer information and better targeting—but less brand safety. Full Article

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April 14, 2011, Chicago, IL
Principal analyst Debra Aho Williamson will present eMarketer clients with newly released forecasts for social network usage and demographics, and highlight best practices and case studies from marketers using Facebook and Twitter.
May 2, 2011, Amelia Island, Florida
eMarketer principal analyst Debra Aho Williamson will be presenting an insight address on "Getting it Right with the Mom Blogger Community, it's Not as Easy as You Think."

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