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Download the free guide: Rev Up Relevance: Targeting and Segmenting Your Way to Email Marketing Success It's no surprise that most marketing plans include some sort of email marketing component; after all, email marketing offers a cost-effective, highly-targeted way to reach out to both your existing and potential customers. So how can you be certain you're getting the most out of your email programs? One very important factor is determining your target audience and then properly and optimally segmenting that target. Segmenting is often overlooked but can be a particularly easy and effective way to take your campaign from good to great. In this valuable guide, Rev Up Relevance: Targeting and Segmenting Your Way to Email Marketing Success, you'll learn: Why it's important to determine your target audience The link between segmenting, relevance and email deliverability How to develop meaningful target audience segments How to develop segmented campaigns and messaging How to respond to non-responders When segmenting is not a good idea This guide also contains a special bonus checklist, Top Five Savvy Segmentation Best Practices, so you can get started revving up your relevance right away. Download Rev Up Relevance: Targeting and Segmenting Your Way to Email Marketing Success now.

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