Dear rita,
Understanding social media best practices for business is important, especially if you're just getting started. You'll also need a plan that will help you capitalize on these new communication channels. Radian6, a leader in social media marketing strategies, has put together a free, in-depth ebook that covers the fundamentals of social media listening, measurement, and engagement and will help you create a social media strategy that makes sense for your organization.
This ebook, called the Social Media Listening, Measurement, and Engagement Primer, will teach you: 
- The who, what, why, where and how of listening to what's being said about your business, competitors and industry on the web;
- The who, what, why, where and how of engaging with your community and industry peers in online discussions;
- A measurement roadmap that will make sure your efforts are providing value to your business;
- And at the end of this eBook, you'll find a grid of social media resources from the Radian6 archive, broken out into listening, measurement, and engagement categories for your brand, competitors, and industry alike.
Click here to download the free ebook!
About Radian6:
Radian6 provides the leading social media monitoring and engagement platform for marketing, communications and customer support professionals. The company's new Engagement Console enables brands and agencies to monitor all forms of social media, with real-time results, and engage as a team through unique workflow features for tagging, classifying, and assigning of posts. Analysis widgets on the Radian6 dashboard give users the ability to uncover the top influencers and trends as well as which conversations are having an impact online.
Our Clients:
Radian6 currently has 1700 clients from a variety of industries – higher education, technology, healthcare, non-profits, manufacturing, consumer goods, and many more. Our client base spans the globe. Client size ranges from smaller regional businesses to global corporations and all sizes in between. Some of our flagship clients include 3M, Dell Computers, GE, Microsoft, Intel, Kodak and UPS.
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