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February 10, 2011

The Future of Smart Mobile Devices A new eMarketer report examines key trends in mobile device ownership and what they mean for marketers. Full Article Read More Share this:. . . . 25 Essentials for Exceptional Email Campaigns There's a lot at risk for those who don't follow the essential rules of email engagement – from undelivered emails, missed sales opportunities, to blacklisting and beyond. Reduce those risks. Get the most from your email marketing efforts. Download our free guide: 25 Essentials for Exceptional Email Campaigns now Advertisers: Reach Timeshifted Viewers with Online Video Many online video viewers choose the internet over traditional TV because of the timeshifting flexibility it offers. Marketers can capitalize on this preference by expanding ad programs to include online video placements to more effectively reach a concentrated audience not often influenced by standard television advertising. Full Article Read More Share this:. . . . eMarketer Total Access is where you will find: Actionable data to validate your brilliant ideas. Best practices and analysis to help you turn a good idea into a great campaign. The clarity necessary to separate digital marketing realities from hype. All of the above in one product. Take a Peek RECENT ARTICLES How to Combat Abandonment with Social Sign-On Connecting with Kids Online Dramatic Difference in Approach to Social Media Metrics Big Opportunities Behind Online Health Research All Recent Articles » RECENT ARTICLES How to Combat Abandonment with Social Sign-On Connecting with Kids Online Dramatic Difference in Approach to Social Media Metrics Big Opportunities Behind Online Health Research All Recent Articles » LATEST ANALYST REPORTS Demographic Profile—Children Smart and Getting Smarter: Key Mobile Device Trends for Marketers Mobile Web: Best Practices for Retailers Worldwide Social Network Ad Spending: 2011 Outlook After the Crunch: How Credit Card Issuers Market to Consumers Online All Reports » eMARKETER EVENTS The Great Ideas Summit 2011 presented by ERA March 1, 2011, New Orleans eMarketer principal analyst Jeffrey Grau will participate in the general session, "State of the Industry: Future Global Trends in Direct Response Marketing." 4A's Transformation 2011: Making It Happen March 8, 2011, Austin, Texas eMarketer CEO Geoff Ramsey will moderate a breakout session on "Cross Platform Measurement." All eMarketer Events » eMarketer Webinar Thursday, Feb. 24, 1 pm ET Join eMarketer Principal Analyst Noah Elkin for a free webinar: Smart Devices: Phones, Tablets & More—Opportunities for Marketers Space is limited. Register Now

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