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Newsletter Sign-Up | Total Access Info | Advertise | Contact Send to a Colleague RSS Feed October 28, 2010 Multichannel Shopping Key for Holiday Season The complex interplay of online, in-store and mobile shopping is important to the retail sector year-round, and this holiday season will find consumers taking a variety of routes from research to purchase. Full Article Advertisement Reduce Abandonment – Increase Conversions Shopping cart abandonment is often fueled by a shopper's lack of trust in a site's security. Now merchants can use an easy tool to help reassure customers it's safe to shop on their site. Learn how increasing sales conversions is possible with Trustmarks 101: Building Trust to Build Business. Get the White Paper Now! Investing More Time Brings Sophistication to Social Media Efforts Nonprofits are savvy users of social media marketing and have sometimes even been ahead of brands in their use of the channel. Research shows that the more experience they have—and the more time they spend on their efforts—the more successful their campaigns. Full Article Advertisement Break the IT Shackles - Empower Your Marketing God Delivering a consistent message across all marketing channels can be a Herculean effort. Join eConsultancy and Unica on a webcast, Nov. 4 at 1pm ET, as we discuss how efficient marketing automation can liberate marketers to do what they do best: plan and execute smarter, results driven, marketing. Register Now. Recent Articles Mobile Users Prefer Browsers over Apps Young Black Adults Close Digital Divide Gaining Consumer Trust Online and Offline Who Is in Danger of Cutting the Cable Cord? Industry Trends Spur Big Mobile Ad Spending Consumers Demand Convenience in Financial Management Good Experiences Motivate Women to Share Product Info See All Recent Articles Recent Blog Posts Retail Ecommerce Spending to Grow 13.7% in Q4 2010 Online Ad Spending Buoyant in France and Spain How Important is Your Facebook Brand Page to Your Social Media Strategy? Scale is the Next Big Step for Mobile Advertising eMarketer Webinar Playback: Video Advertising Engagement See All Recent Blog Posts Blacks Online: Young, Mobile and Social Word-of-Mouth Marketing: Leveraging Trust Online and Offline Mobile Advertising and Marketing: Past the Tipping Point Corporate Blogging: Media and Marketing Firms Drive Growth Measuring Video Ads: Metrics for Brand Marketers Get eMarketer Total Access—includes all reports and data. Learn More. eMARKETER IN THE NEWS 10/15: Bloomberg.com - Marketers Mine Facebook, Twitter Posts to Duck Coke, Gap Snafus 10/15: Bloomberg.com - Google Rises Most in Two Years After Sales, Profit Top Estimates See All News Coverage eMARKETER SPEAKING AND EXHIBITING ANA Gaming Conference presented by GSN November 2, 2010 eMarketer Senior Analyst Paul Verna is presenting a session on "Understanding the Social Gaming Craze." See All Events To ensure delivery, add emarketer_daily@emarketer.com to your address book. If you cannot view the HTML newsletter, please read it on our website. You are currently subscribed to the eMarketer Daily Newsletter as beritanarablog@gmail.com. Follow these links to unsubscribe or change your email address. The eMarketer Daily is published each weekday by eMarketer, Inc., Nicole Perrin, Editor. Click here to submit research for potential inclusion in the eMarketer Daily. ©2010 eMarketer, Inc. 75 Broad Street New York, NY 10004 Privacy Policy Email Marketing by Listrak™