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Newsletter Sign-Up | Total Access Info | Advertise | Contact Send to a Colleague RSS Feed November 23, 2010 Leveraging Best Practices for Social Media Marketers fall on a spectrum in their engagement with social media, with leaders, followers and others in between. Different strategies to integrate and participate in social media can help achieve a brand's goals, from word-of-mouth marketing to brand loyalty and beyond. Full Article Advertisement Email Breakthrough Report Q310 Maximize the effectiveness of your email marketing campaigns with fresh strategies, best practices and new ideas from Intercontinental Hotels Group, Fandango, The Limited, FranklinCovey and Equifax. Learn how leading brands use movement, educational offers and social media for engagement and conversion. Download Now Consumers to Retailers: Improve Your Mobile Sites Many shoppers plan to pull out their mobile phones for shopping this holiday season, and more than half of consumers say they are more likely to purchase from a retailer with a mobile site. But retailers are far behind. Full Article Advertisement Social media tools make it easier for businesses to connect and build relationships with influencers, generate media coverage, and communicate their message to customers and prospects. Learn how you can infuse social media into your PR efforts for maximum results. Download this free 28-page guide How to Leverage Social Media for Public Relations Success. Recent Articles Don't Create an App for Apps' Sake Understanding How New Moms Share Does Social Media Marketing Make Sense for the Smallest Businesses? To Ramp Up Marketing Efforts, GM Puts Social in Front Seat Could Brands Improve Their Outreach to Bloggers? UK Consumers Are Doing More Online, More Often, With More Devices Bright Picture for US Online Holiday Sales See All Recent Articles Recent Blog Posts Shopkick App Lands Big Fish: Target and The Wet Seal eMarketer Webinar Playback: Email Best Practices in the Age of Social and Mobile Will Yahoo!'s New Partnerships Help Rebuild Its Brand? Gaming Dollars Flowing to Social, Mobile Spaces Is LinkedIn Finally Ready for Social Media Marketers? See All Recent Blog Posts UK Internet Users and Usage: Top 2010 Trends Online Holiday Sales Forecast: Optimism Is in the Air Customer Product Reviews: The Next Generation Blacks Online: Young, Mobile and Social Word-of-Mouth Marketing: Leveraging Trust Online and Offline Get eMarketer Total Access—includes all reports and data. Learn More. eMARKETER IN THE NEWS 11/9: MSNBC.com - Mo-om! When the stars of mommy blogs grow up 11/8: AdAge - Tremor-Scanscout Merger Creates Web Video Ad Player on Par With Hulu See All News Coverage To ensure delivery, add emarketer_daily@emarketer.com to your address book. If you cannot view the HTML newsletter, please read it on our website. You are currently subscribed to the eMarketer Daily Newsletter as beritanarablog@gmail.com. Follow these links to unsubscribe or change your email address. The eMarketer Daily is published each weekday by eMarketer, Inc., Nicole Perrin, Editor. Click here to submit research for potential inclusion in the eMarketer Daily. ©2010 eMarketer, Inc. 75 Broad Street New York, NY 10004 Privacy Policy Email Marketing by Listrak™